5 Cool Throw Blanket Brands for the Aesthetic-Obsessed

Draping your apartment with a blanket isn’t just about warmth—it’s an art form. These brands blend style, comfort, and coolness for blankets that look as good as they feel.

Let’s be real: blankets are no longer just for keeping warm; they’re practically roommates. A chic blanket can pull a room together, make your couch look intentional, and convince guests that you’re living your best, coziest life. With Instagram-worthy textures and drool-worthy colors, these five blanket brands aren’t just functional—they’re full-on fashion. From handwoven statements to soft neutrals that whisper luxury, these are the brands turning your throw game into a glow-up.

bienmal

The name Bienmal is basically a synonym for "cool-girl minimalism." Known for its muted pastels, graphic patterns, and modern aesthetic, this brand's blankets feel as though they were designed for Sunday morning photoshoots. Think: draped over your mid-century modern armchair with a coffee in hand.

Beyond the style points, Bienmal blankets are sustainably made with a focus on quality craftsmanship. They’re the kind of pieces that make you want to reorganize your whole space just to let the blanket shine. Bonus points: they’re super soft, so while aesthetics are the main event, comfort is the ultimate encore.

Slowdown Studio

If your vibe leans more art gallery than cozy cabin, Slowdown Studio is the brand for you. Their blankets are essentially portable art pieces, featuring bold, abstract designs created by independent artists worldwide. Each throw tells a story—and, honestly, makes your space feel like it has a story, too.

These are statement pieces you’ll want to show off. Toss one over your bed, hang it on the wall (yes, really), or fold it just-so over your couch. They’re not just blankets; they’re conversations waiting to happen.

House of Quinn

For those who believe less is more, House of Quinn is your minimalist dream come true. Their blankets are all about soft textures, earthy tones, and a kind of casual elegance that says, “I vacation in the Hamptons, but I swear I’m down to earth.”

Made from natural fibers like organic cotton and linen, these throws are perfect for layering. Drape them over a neutral-toned sofa or pair with crisp white bedding to nail that effortlessly chic aesthetic. Pro tip: they also make fantastic gifts (but you might have trouble giving them up).

crl shop

crl shop (pronounced color shop) is the brainchild of Brooklyn-based multimedia artist and musician Talia, aka Rodes Rollins. What started as a pandemic passion project in her studio quickly evolved into a global phenomenon, with hundreds of orders pouring in for her stunning, handwoven designs. Each piece feels deeply personal, blending her background in music and visual art into textiles that bring warmth and creativity into any space.

crl shop’s blankets aren’t just decor—they’re a connection to Talia’s artistic journey. These pieces are perfect for those who value self-expression and want their homes to reflect a love of artistry and individuality. Whether draped over your favorite chair or used as the finishing touch on a thoughtfully styled bed, crl shop’s woven throws bring a one-of-a-kind energy that’s equal parts cozy and cool.

Happy Habitat

If you’re ready to inject some personality into your space, Happy Habitat is all about joyful design. Their blankets are vibrant and full of life, featuring geometric prints and playful color combinations that brighten up even the gloomiest winter days.

These throws are sustainably made in the USA using recycled cotton, so you can wrap yourself in eco-conscious coziness. Perfect for layering on a bold sofa or taking along on your next picnic, Happy Habitat blankets are made to be seen and adored.